Pavel started his career working on music videos. His first commercial for British Knights Sneakers. It won an ADDY and launched a national campaign. Always drawn to fashion and art direction, he defines himself as a beauty visual storyteller. As a gifted finishing artist he is often contracted to post.
Born in the Czech Republic, Pavel grew up in Switzerland but considers himself a New Yorker having called NYC his home since his teens. This gives Pavel a unique understanding and sensibility to different cultures, customs, and perception of beauty.
Client list includes: L’Oreal, NIVEA, TRESeme, Mennen, Panteen, Herbal Essences, H&S, Always, Wella, Safeguard, Timotei, Oriflame Cosmetics, CoverGirl, Phillips Ambilight, MasterCard International, Evian, Bon Aqua Water, Conair, Calve, Showtime, HBO, Time Magazine, Latina Magazine, People Magazine.